Amanda Milling,
Finance Director

Amanda studied Economics and Statistics at University College London but immediately converted to qualitative research whilst working in a boutique agency straight after graduation.

One of her first groups was chocolate tasting with 8 year old boys but, despite this dream start, Amanda's research specialism remains financial services - a genuine area of interest from her student days and one of Quaestor's core areas of expertise.

Amanda believes that whilst research excellence requires careful consideration of the most effective approach, the power of analysis should not be underestimated. This is the key to a thorough understanding of consumer attitudes and behaviours and, as such, the work doesn't stop when walking in from fieldwork.

Amanda busies herself outside work by competing in dressage events with home-bred horses, but she rarely has to crack the whip to get the best out of her well-disciplined work colleagues!